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Farrels' History
Farrels was first opened in June, 1894, in the Clifton section of Cinncinnati, Ohio, by Oscar Farrels and his two sons, Benjamin and Hertzl. Farrels is in its sixth generation of ownership by the Farrels family.
Farrels' philosophy goes back to the original mission statement of Oscar that if you treat a customer fairly you will have him for life.
Farrels' Customer Service
No sale is final unless the customer is satisfied.

Farrels has an unconditional return policy even on merchandise that has been custom-tailored. If the item does not meet the customer's satisfaction, then it is returnable without hastle.
Farrels' Sales Policy
Farrels feels that the term "sale" has become overused. Therefore, it has discontinued having sales.



In 1990, Richard Farrels, the current CEO, determined that general sales policies were nothing more than ways of moving end of season merchandise and using inflated list prices so as to be able to discount. In lieu of store determined sales, Farrels, in addition to using realistic pricing, offers each customer a one week period, at his own discretion, to take 25% off all his purchases during this period. The customer chooses the time and the items for his own personal sale.


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Farrels is a partial sample of the type of site that we could put up on the Web representing your establishment. The site goes into a short summary of the history of the business as well as enumerating on the store’s philosophy. There are buttons to expand the site into a representation of the store’s merchandise. We also have included a questionnaire to provide us with information about Farrels’ viewers as well as providing an e-mail list for those who want to receive updated information regarding various offerings and/or services from Farrels. These are just some of the various features that we can incorporate into a marketing presentation for your company, be it a single storefront, or a multi-location chain. We endeavor to design each site around the uniqueness of the operation.


Mail to farrels@shoppingmart.com
Presented By:
S.B. EDAN LTD.
P.O. Box 472
Lexington, MA 02173
U.S.A.
VOICE: 617-862-6507
FAX: 617-862-3302


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